I decided that the designs that I have done so far don't suit me, and every time I've tried to create something it's been rushed and poorly executed. I decided to take some time to research and plan out exactly what I wanted to do. I looked on websites like pinterest and designspiration, and I created a pinterest board with all the branding I liked:
https://www.pinterest.com/charliedoubleyo/self-branding/
I found that all of the designs I liked were minimal, with one colour that links everything together.
From previous designs, I've found it hard to incorporate my initials together because C and W don't really fit well. I decided to scrap this idea all together and come up with a design that just used my first name. Since my name is 9 letters, I created a 4x4 grid, and placed my name inside it, leaving spaces to make it look more appealing and look quite spontaneous - to reflect my work:
This logo is versatile and simple. It works in all colours and can be used on anything. I used the pink and black because this, along with white will be my colour scheme. I began to create the back of my business card with logo and a pattern I made using vector brushes:
I think this design is suitable for me, as I hardly use any hand rendered techniques, and illustrator is my go-to design tool. As I was happy with this, I decided to move on to the back of the card:
I decided not to brand myself as anything, and instead when the client receives my business card, if their need is graphic design, they will talk to me.
I decided to keep the design on the back more minimal than the front to break it up, and I am undecided as to keep the logo on the back to make it even more clear and concise.
I also designed myself some flyers, to see how versatile my design was:
Finally, I put my designs onto various collateral to see how they looked:
I'm happy with this design as a representation of myself, and my current design treatment. I feel like it's the most relevant to my work and my process, and I think it will look great when printed.




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